Best Email Marketing Practices

Velocity Marketing Software prides itself in following the best Email marketing practices. Velocity Marketing Software is in compliance with the CAN-SPAM Act of 2003. To be in compliance with the CAN-SPAM Act of 2003, you cannot have a misleading header and you must include an unsubscribe link at the bottom of your Email. You must also provide your physical address at the bottom of the Email.

Velocity includes a built in suppression list which means you will not be sending out Emails to people that have opted-out from receiving Email advertisements. This will also cut down on the number of complaints that you receive, if you receive any at all.

There is even a built in Spam-Assassin software which will ensure that you are not sending out Email that can be mistaken for spam. This will help you stay in compliance with the CAN-SPAM Act of 2003 because it will check everything from the header to the body of your Email.