Not-for-Profit organizations benefit from Email Direct Marketing for a number of reasons. The most important aspect is that Email Direct Marketing saves not-for-profit organizations in terms of manpower. By being able to send out a campaign through email, there are not as many volunteers or workers that need to be sent out to campaign door-to-door. This also clears another problem that not-for-profit organizations often face by door-to-door campaigning. When people are visited at their residences, they are less likely to listen to the people trying to campaign on their doorstep. As a result, they often times do not even look at what the service is.

Email Direct Marketing solves this issue because more people will feel comfortable and look over the information for the organization. Creating a list of subscribers is also important to not-for-profit organizations as they can quickly and accurately see how many followers they have.