Velocity has a few different options for marketing lists Email. You can either use our lists, a customer's lists, or a third party's lists. These options give you plenty of flexibility when it comes to sending out your Email campaigns. The lists at Velocity are a great option in general, but also good for clients that do not already have a list of their own or another one they want to use. This is the most used option for people just beginning out with using marketing lists.
There is also the option to use a customer's list. This is usually used when a customer knows a number of people that will potentially be interested in your product or service. For that reason alone, this is a great option. You can also use third party lists. This is usually used by our clients if they have been marketing Email for a while and have good experiences with their lists.