|
August 18, 2011, Added new feature to do multiple search conditions on view list using and or searches. This feature is found using the search button when you are inside an email list. Also added option to do greater or lesser than as a search type.
|
|
August 17, 2011, New feature for exporting for email lists you can now select which columns you wish to export.
|
|
August 11, 2011, New feature 404 image and link checking added as an option on add message, upload message, and edit message. Also for email marketing searching columns on view list in addition searching columns on what they contain. You can now search by equals, not equals, starts with and ends with. Leads system you can now sort by last update date, followup date, and status
|
Email Marketing Software Blog
Recent Updates
Comments Off on Recent Updates
Posted in General Information, Updates
Updates to our Software
We have been working tirelessly to improve our Email marketing software. Here is a list of features since the last update:
|
August 1, 2011, New setting under system settings for email marketing called Add Google Analytics Tracking to links which allows you to tie your email marketing campaigns into Google Analytics. Tracking includes the campaignid, email as the medium and the email contact id.
|
|
July 30, 2011, Added secure campaign report links. This feature can be used to show a client reporting without having to login. This link is found under view campaign above the campaign log graph. The reporting shows campaign stats. Along with open/clicks in the last 24 hour period and daily clicks/opens report with graphs.
|
|
July 29, 2011, All opens are now logged containing the email address and date of the open. This open data along with the click log will be used to generate better reporting features
|
|
July 28, 2011, Logging of every campaign link click has been added. Now under view campaign there is a Click Log link. Which shows all the emails that clicked and what link they clicked.
|
|
July 23, 2011, Multiple suppression lists now supported on create campaign. Hold the control key and select multiple suppression lists or click and hold
|
|
July 20, 2011, Video tutorials have been added under the Support tab for email marketing. We will be expanding them over the coming weeks
|
|
Added default campaign sending speed setting under System Settings and added multiple email address unsubscribe under unsubscribe list
|
|
Added ReSend campaign option under campaign reports under options button. Loads the settings of a previous campaign into the create campaign page for faster campaign creation
|
Comments Off on Updates to our Software
Posted in General Information, Updates
Software Updates
Here are some of the new features that have been implemented into our software:
- Remote SMTP campaigns used for small volumes of email recommend a list of 5,000 emails and under. How it works under email marketing tab then “SMTP Servers” enter your own SMTP server details for an email account (recommend setting up a brand new account). The emails are sent using your SMTP login information for your email account. Also needed is to setup a bounce processing server under “Bounce SMTP Processing” a pop3 account is required to process the bounce back messages. There is a time delay feature under advanced settings which allows the option to setup a delay between each email that is sent out. The Remote SMTP system feature is still in beta but gives another option to send the email out.
- Feedback Loop Reports – Currently supports AOL FBL’s and junkemailfilter reports. When setting up FBL’s use abuse@yoursendingdomain.com
- Data Search tab added to run businesss and consumer counts on our email database and for leasing/purchasing of lists.
- Added on view list “Manage Columns” allows the option to rename columns inside a list or drop columns inside a list
- On view list added the option to search any column inside the list for a value using the search button. There is a new dropdown that allows the option to select a specfic column to search on
- Easy new list create on view lists for openers/clickers, and bad address.
- New Feature: Random IP Rotation setting on create campaign. Randomly rotates all IP’s on the server the campaign is sending from
- New Feature: Clean List inside view list has the option to delete major TLD’s either top level or by country or by major isp
- New Feature: Unsubscribe Feedback. Under System Settings for email marketing their is an option to enable unsubscribe feedfack. A user can leave comments/feedback on the unsubscribe page and the feedback will be listed as a link inside the unsubscribe list
- New Feature: Inside a list added the option to export as a new list. Options include filtering by status, search, and range. This saves time instead of exporting and reuploading a list to get a specific list needed
Comments Off on Software Updates
Posted in Uncategorized
Guest Columns
We have received a recent request to write a guest column. While we are not accepting guest columns, we will gladly take requests for blog post topics into consideration. So if there is a certain topic you would like to see on the blog, leave a comment below and you might just see it in the future!
You will get credit for coming up with topics.
Comments Off on Guest Columns
Posted in General Information, Updates
Feedback Loop
Feedback loop – A Feedback Loop (FBL) is a service for feedback organized by an ISP. If there are complaints being received by the ISP, they will forward the feedback to the source. This usually happens if your high volume email marketing is getting mistaken for spam.
Comments Off on Feedback Loop
Posted in Casual-Term Friday
Email Marketing Tip
Before sending out your Email marketing Campaign, make sure use spam assassin to rank your Email on a score to determine how likely it is that it will be regarded as spam. The higher the number is, the more likely it is that your Email will be marked as spam. One thing we have become aware of is people putting unnecessary punctuation marks in their Emails. Try not to put any hyphens in your Email header, and never place them in the middle of a word. This is a sure-fire way to get your Email marked as spam.
Comments Off on Email Marketing Tip
Posted in Helpful Hints
The Blog Has A New Look
We hope you are enjoying the new look of the Velocity Marketing Blog. The interface should be a little easier to navigate and a neat header has been added. Let us know what you think.
Comments Off on The Blog Has A New Look
Posted in Updates
Additional Features
The other day, we added an “Additional Features” page to the website. We decided it would be a good idea to expand on the Features page so you could get more of an idea of the type of services we offer at Velocity. Also, the Site-Map is a constantly growing resource for the types of terms and phrases you may encounter when working with Email marketing.
Check out the Addition Features page here:
http://www.velocitymarketingsoftware.com/Additional-Features.php
Comments Off on Additional Features
Posted in Updates
Conversion
Another week is ending here at Velocity so it is time for another casual term that you can use to impress your Email marketing friends.
This week’s term is “Conversion”.
A conversion is when your Email advertisement is received and a recipient performs the desired action. This may include clicking a link, subscribing to your email, or filling out some type of form.
Come back next Friday for another term.
Comments Off on Conversion
Posted in Casual-Term Friday
Testimonials
If you have worked with us in the past we would like to hear from you. Send us your testimonials on our products and services and we will post them to the main site. Here is a sample:
“I have to tell you that your system has worked so well and so fast for us that we were able to catch up on the backlog we had with the one server. You guys are head and shoulders above what we have experienced in the past with other companies and I thank you for that.”
Tom W.
Comments Off on Testimonials
Posted in Uncategorized