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Winter Updates Recap

Latest updates for Velocity

  • Sending speed is now a dropdown on the create/edit campaign pages. And just states the emails per hour now.
  • Campaign Send Hours Beta added. Under create campaign -> advanced settings you can now choose the days/hours for which campaign will send. The times are based on the CST time zone. This is useful for having campaigns that you only want to send during the weekdays or certain hours. Note when the campaign pauses for the day it has to finish the last batch of emails it is working on which means it may pause past your end time.
  • List Verify added filter by option to filter different statuses. Changed how reverify credits work. Now uses the valid active total when using credits to reverify lists.
  • For list verify new setting under to filter generic emails. By default this setting is off. To enable you need to go to list verify then click on settings and check filter generic emails.
  • Campaign status for sending campaigns now in the sent column shows the total emails in the campaign. Displays as Current Sent / Total Emails in the campaign.
  • Updated reply section in email marketing. Replies that are unread are now bold. When you view a reply it marks it as read. There are also buttons that allow you mark replies as read or unread in bulk.
  • Upload email list improvements. Email header row no longer required. The header row also now checks e-mail and email address as well if you do include it when uploading a list.
  • New option under View Lists option to delete generic emails from selected lists. We have over 100 generic role emails that we will delete from the selected lists when you use that option.
  • Optimizations done to remote fetch content tags to work better for the same url/data response. And improved loading speed for A/B campaigns.
  • Added a new api for email marketing checkspamassassin which allows you to get the results of spam assassin message check on a message given it’s id.
  • New list verify features. We added an option to auto verify the list after upload as long as you have enough credits to verify the list. This saves time in that you do not have to come and click to verify the list after the list is uploaded. Also added the option on list upload to copy your verified list back to email marketing section.
  • Improved html to text function changing html messages to text based messages for use in the text message part.
  • Under campaign status in email marketing. For pending campaigns now displays how many days, hours or minutes a campaign has till it starts sending.

System Updates November

List of our recent updates to our system

  • Feedback-ID header added for gmail used with gmail poster master tools as a FBL. Prefenence Bulk Header only added if email domain name is gmail.com Listunsubscribe url is now a single unsubscribe post/get request to optout.
  • Retry queue on campaign detail page now lists how many sends out of the total max send times have been sent. And added the option to clear the retry queue and viewing the queue.
  • The list-unsubscribe header now adds mailto support in addition to unsubcribe url. This allows more isps such as hotmail support to use list unsubscribe.
  • You can now drag and drop and copy and paste images into the message editor and they will now automatically be added to your image hosting section in email marketing.
  • Email preview text option added for email marketing messages. Some email clients such as Outlook,Gmail,IPhone show the first sentence of the message. This is hidden text that will appear at the top of the message. This may help increase conversion rates by adding this sentence. Otherwise email clients choose the top wording in your message as the preview text
  • Added date modified to List of messages in email marketing to allow you to tell when a message is edited.
  • Two new api’s added to email marketing addcanspamwhoisinfo and editcanspamwhoisinfo which now allows you to modify the can spam footer information via the api.

Velocity Email Sending Version 10 Released

Version 10 of the email sending system released. This update brings a major new feature that which is the rotation of sending profiles. This feature is found under “Show IP Rotation Settings”. And it works by first selecting a server. Then you select the profiles that you want to rotate and then those profiles will be rotated while sending a campaign.

Other improvements include improvements to form address when doing ip/domain rotation to make sure it matches. Fixes in some cases of campaigns that hang in certain conditions. Compression of large lists when sending which should improve sending speed. The show ip rotation dropdown will now show if you have any options selected. And split list campaigns will now have the profiles preselected when resending a campaign, or initial campaign creation.

Latest Platform Updates

Here are the latest updates that we have done over the past several months to our platform.

Added option under custom from address to generate the SPF record needed for your domains.
Added setting under domain settings in email marketing. To disable DMARC records for the domain.
Added the option to export a message to a HTML file under view messages.
HTTPS logins now supported. This takes affect if you are normal http and then click the logout button.
Added a new sending speed called Slower which replaces Very Slow and is at 3,000 emails an hour. Very Slow is now changed to sending at 1,500 emails per hour.

7 Major Reasons to Use Bulk Email Software

Mass email is used to connect simultaneously with many customers.  Bulk email software ensures that mass mail sent does not end up in the spam folder of the recipients’ mailbox.  There are many benefits to using an email marketing software, but there are seven big factors to consider.

1.) Time Benefits – “Time is money”.  Time in invaluable and mass email helps you in sending mail to many customers concurrently at the drop of the hat.

2.) Financial Benefit – You don’t need a long list of employees for sending individual emails to different customers.  Instead, you only require one employee who knows how to use the bulk email software.  Less employees means more profit.

3.) Effort Benefits – Employees who work on the task of sending emails do not need to invest much effort.  The software is designed to do the majority of the work for them.

4.) Ability to Address Each Customer Individually – Each customer of yours has to be given proper attention.  You can address each customer individually with the aid of mail sent using bulk email service.

5.) Ability to Deliver Precise Information –  You have customers belonging to several different categories.  Precise information suiting individual customer-categories can be designed and sent perfectly using mass mail software.

6.) Ability to Engage Customers Continuously – Email is a great way to get your customers engaged.  Mail can help by informing customers continuously about your latest products and services.

7.) Increases Business-Profit – Email is a fantastic way to up your ROI for marketing.  Email has one of the highest return on investments for any type of advertisements.

Affiliate Summit West 2016

We are attending Affiliate Summit West 2016 January 10-12, 2016 at Paris Las Vegas in Las Vegas, NV. Please feel free to get in touch with us or your account manager if you want to meetup.

Is Email Marketing right for your company?

Is Email Marketing right for you?

Email Marketing Stats

Velocity Marketing Infographic

Our Clientele Is Building!

clients

As of yesterday, our software had a milestone. We reached a campaign count of 1 million. We want to thank all of our loyal customers for using our software. We hope to continue to grow more and more with your help and continued use of our software. Remember, we do have a referral promotion. For more information about our referral promotion or other current promos, give one of our sales guys a call. 800.351.6893

Achieving Better Delivery

email comp

We know the importance of delivery and we want to help our customers achieve a better delivery.  In this post we want to talk about the different sending speed options that we offer with our software.  Not all sending speeds are the same, which means each list needs to have its own sending speed.  By sending just at default, sometime things get sent too quickly which can be a bad thing.  For more information, take a look at our FAQ section or you can contact your sales rep to get more advice on sending speeds.

Get Better Traffic with SEO

Most of the time search engine optimization (SEO) can be misunderstood.  However, it should not go without notice the importance of making your website search engine friendly.  It makes the difference of your business appearing on page one and two versus 36.  By having your website checked for search engine content and proper tags, you can appear to potential clients right away searching in your industry.  Google on a regular basis changes their SEO guidelines so it is equally important to stay on top of the latest SEO revisions.

If you are not sure about SEO or if your website is not up to par with SEO, let us know.  We can help and get you more traffic with the use of proper optimization tools.  Give us a call and we can get you started on something to get your business more recognition.